Brand

The Bonzino logo, colours and type

Everything you need to show Bonzino in a post, a deck or a video. Use the files as they are, and follow the few rules at the bottom of the page.

Download allEvery logo file, as a zip

The orbit is a click circling the money it brings in. Use the full logo where there is room for the name, and the icon on its own where there is not, such as a profile picture.

Full logo

Bonzino logo, for light backgrounds
For light backgroundsFull colour. Transparent background.
Bonzino logo, for dark backgrounds
For dark backgroundsFull colour, lighter tones. Transparent background.
Bonzino logo, all white
All whiteOne colour, for photos and dark print. Transparent background.
Bonzino logo, all black
All blackOne colour, for print and merch. Transparent background.

Icon

Bonzino icon, for light backgrounds
For light backgroundsFull colour. Transparent background.
Bonzino icon, for dark backgrounds
For dark backgroundsFull colour, lighter tones. Transparent background.
Bonzino icon, all white
All whiteOne colour, for photos and dark print. Transparent background.
Bonzino icon, all black
All blackOne colour, for print and merch. Transparent background.

Colours

Each colour has one meaning, and a lighter version for dark backgrounds. Keep blue, cyan and gold for what they stand for.

Click blue

Links and clicks. The orbit in the logo, and every link.

Light
#2456D6
RGB
36, 86, 214
Dark
#6B97FF
RGB
107, 151, 255
Cookie cyan

Tracking: the moment Bonzino remembers who sent a visitor.

Light
#0A7482
RGB
10, 116, 130
Dark
#2FC6D8
RGB
47, 198, 216
Money gold

Money earned. The centre of the logo, and every amount.

Light
#975700
RGB
151, 87, 0
Dark
#FFB547
RGB
255, 181, 71
Ink

Text and headings.

Light
#0B1020
RGB
11, 16, 32
Dark
#E9EDF6
RGB
233, 237, 246
Background

The page behind everything.

Light
#F5F6FA
RGB
245, 246, 250
Dark
#070A12
RGB
7, 10, 18

Typefaces

All three are free to use for anything, under the Open Font License.

Bricolage GrotesqueHeadings and the logo

Your fans, your sales team

SemiBold 600Bold 700ExtraBold 800

Headlines, big figures and the name in the logo.

Instrument SansBody text

Everyone who promotes you gets a link and a code.

Regular 400Medium 500SemiBold 600

Paragraphs, buttons and everything else people read.

Geist MonoFigures and labels

$1,284.50 · BNZ.SH/MAYA

Regular 400Medium 500

Amounts, codes and the small capital labels above sections.

Using the logo

Four rules. If in doubt, use the file as it comes.

Give it room

Keep clear space around the logo of a quarter of its height on every side: no text, edges or other logos inside it.

Bonzino ¼ of the logo's height on every side

Not too small

The icon at least 16 px, the full logo at least 96 px wide. Smaller than that, the orbit closes up and the name blurs.

Icon · 16 px
Full logo · 96 px wide

Don't change it

Don't recolour it
Don't stretch it
Don't add effects
Bonzino
Don't retype the name